Gone are the days when businesses used to decide by hunch. Today, most if not all business decisions are based on numbers. To crunch the numbers, companies need to invest in business intelligence (BI). When we refer to BI, we mean collectively the tools and technology that go into gathering, integrating, visualization, and analyzing the raw form data. Due to the tons of free-flowing data, BI is necessary to make sense of the data and the underlying knowledge from the unprocessed data. On the other hand, data visualization is the pictorial presentation of some data sets, which is critical in BI. The text-based data is graphically presented as maps, tables, graphs, charts, and infographics to detect hidden patterns and bring out new insights.
So, what are some of the leading BI visualization tools?
tStudio from Tropaire
Tropaire is the leading name in data-driven marketing, offering top-notch solutions for analyzing sales and marketing data for better decision making. Their analytic data software, also known as tStudio, is made to beat working with disparate data. The beauty of tStudio is that beyond data analytics, the tool helps in data visualization. It helps to explore data using visuals like interactive graphs, statistical analysis, reports, and others that facilitate proper decision-making and in-depth business insights. Businesses seeking great BI visualization tools can visit their website to find out more about tStudio and contact the provider for questions and purchasing. There is no doubt that working with Tropaire’s tools is the best decision ever you can make for your business.
Microsoft Power BI
Among the most popular and powerful BI visualization tools, you will have Microsoft Power BI top on the list. The tool is cloud-based and comes in two versions: Power BI Mobile and Power BI Desktop. The most outstanding feature of Microsoft Power BI is its easy-to-use functionality for preparing and visualizing data. It has plenty of visualization features like custom visualizations, representations using natural languages, and many others. The tool also connects to many data sources like Zendesk, Oracle, IBM, Mailchimp, Google Analytics, Salesforce, and others. Besides that, the tool’s integration with big data sources is not a problem since it is done using web services.
Tableau is known for its user-friendliness and flexibility with its core strengths being instantaneous data analysis features, interactive dashboards, and fast responsiveness. What’s more is that the tool offers captivating graphics or visualizations for an excellent pictorial representation of your data sets. Tableau has all the needed capabilities to extract data, process, visualize and share the final reports or worksheets or dashboards with others. Some reasons for its popularity include its simple easy-drag-and-drop functionality for data representation, impressive speed, and being highly intuitive, thus an excellent self-service BI tool. It also allows connecting to many big data sources.
Salesforce Einstein Analytics
The tool allows you to have a clear view of your Salesforce data so you can point out vital performance patterns and metrics. Using the Einstein Analytic Platform, users can build tailored point-and-click visualizations, analysis, and dashboards. Salesforce Einstein also has dedicated apps for sales, B2B marketing, service, and discovery using AI intervention.
There you have some of the BI visualization tools, and there are still many others. It is upon you to choose the tool that aligns with your business needs, budget, and other factors like the providers’ reliability and customer support.